Hi {{firstname|there}},
Last week I told you about the problem.
Associate pay chaos. Spreadsheets. Month-end stress. Associates calling to query their numbers. Finance teams spending hours, sometimes an entire day on something that should take minutes.
Today I want to tell you about the solution. And how it came to exist.
A few months ago, I sat down with our software and AI development team in Coimbatore, India. I didn't give them a tech brief.
I told them: This is how associate pay actually works in a dental group. This is what goes wrong every single month. This is what keeps finance teams stressed at the end of the month. This is what causes awkward conversations with associates.
These are engineers. Smart ones.
But I gave them 24 years of dental accounting knowledge, the kind that only comes from sitting inside the problem alongside clients, month after month and I said- Build something that fixes this properly.
What they built is Samera AI.
An automated associate pay engine, built specifically for dental practices and DSOs.
Here's what it does:
Connects directly to Dentally and Xero - no manual exports, no reformatting, no version control issues. Data flows automatically between the systems you already use.
Handles the splits - percentage calculations done accurately, every time, with logic built in.
Manages lab recoveries and card fee deductions - applied consistently across every site, based on your own internal rules.
Works across multiple sites - whether you run one practice or a 20-site group, it runs from a single framework.
Produces clean, structured summaries - reports your finance team can actually stand behind and share with confidence.
What used to take 4 hours now takes 4 minutes. And before we showed it to anyone, we ran it in our own clinics. We tested it properly. Fixed what needed fixing. Made it robust.
That matters to me. We're not a tech company that stumbled into dentistry. We're a dental accounting firm. We've always been that.
24 years of real insight into one industry gives you something most tech companies simply don't have - we know exactly what the problem is, because we've lived it alongside our clients.
Here's what the Associate Payments dashboard looks like in action:

And the integrations are already live and connected:

The waitlist is open now at samera.ai
Early access is limited. If you already know this is the kind of thing your group needs, now is the time.
Next week, I'll walk you through exactly what happens when Samera AI runs your associate pay - step by step.
Speak soon,
Arun | samera.co.uk
